January's event was the perfect way to start the new year. Abundant networking opportunities kicked off the meeting at the grand, newly renovated InterContinental St Paul Riverfront hotel, which served a delectable lunch and played host to industry expert and energetic speaker, Lynne Wellish. Lynne's presentation was based on her award winning article, "Stop the Creep", and gave us practical advice on how to manage clients who take more of our time than anticipated. Through clear and consistent communication, inclusive contracts, and well defined objectives at the outset of a project, Lynne showed us how we can protect our #1 resource, manage expectations and deliver results. I especially enjoyed her description of the Anatomy of an Event- the 6 A's of Experience, as a tool to help determine if a request fits within the scope and range of the event's core initiatives.
Special thanks to all our generous sponsors, including Maple Lane Media for executing the technology behind MPI Live!, Justin Cox for capturing the event in photos, Minneapolis Northwest Tourism for hosting the event, and Premier Transportation for being the match donor for The Angel Foundation charity.